Brand acknowledgment
Brand acknowledgment is one of the banging stage of brand awareness and authenticate whether or not a customer remembers being revelation to the brand. Brand recognition refers to buyer' capability to correctly convert a brand when they come into contact with it. This does not automatically mean that the consumers recognize or recall the brand name. When customers experience brand identifications , they are prevented by either a visual or verbal indication. For example, when looking to indulge a variety, the customer would firstly be extended with multiple brands to choose from. Once the customer is visually or audibly faced with a brand, they may remember being introduced to the brand before. When given some type of sign, customers who are able to retrieve the particular memory node that referred to the brand, they exhibit brand recognition. Often, this form of brand familiarity accommodates customers in choosing one brand over another when faced with a low-involvement purchasing resolution.


Perception of a brand
Also known as influence .This is the corporation that a person has in their mind regarding your brand. This insight is the result of the branding procedure. customer are not the only ones that build a attention of your brand in their minds.Collaboration includes making sure clients, existing customers, employees, shareholders, and business associates. Each one builds up their own concept and negotiate with the brand accordingly